A white insulated bottle that says Drink One For Dane is shown on a desk

Drink One for Dane: Customers help Dutch Bros Coffee raise $1.4 million to help end ALS

May 20, 2020

GRANTS PASS, Ore. (May 21, 2020) – Dutch Bros Coffee and its customers joined together to raise $1.4 million for the Muscular Dystrophy Association (MDA) on the company’s 14th annual Drink One For Dane day. Friday, May 8th, more than 390 shops in seven states joined together with customers to support ALS research and patient care.

"We're so grateful to everyone who went online or came out to support Drink One for Dane this year," said Travis Boersma, CEO and co-founder of Dutch Bros Coffee. "There's a lot going on in the world right now, but that doesn't change the need to end ALS. Our customers and broistas really are amazing and are truly making a massive difference in the lives of so many."

In addition to a portion of proceeds donated from daily shop sales, Dutch Bros also offered an online option to give. $50,000 was raised from the online sale of specialty mug and sticker packages. Those mugs are still available for those wanting to continue to give. Additional partners of Dutch Bros donated as well, including Torani, Talking Rain, Amhil, BevSource and Volcafe, bringing the total up to $1.4 million following the event. 

Since 2007, Dutch Bros and its customers have raised more than $8.4 million to help support ALS patients and find a cause and cure for the disease.

“This is a testament to the purpose-driven, caring culture of Dutch Bros. Their commitment to unlocking a cure for ALS—a devastating disease that took the life of Dutch Bros co-founder Dane Boersma–is remarkable. Our longstanding partnership with Dutch Bros carries on his legacy. We have a shared mission to protect and care for ALS patients as we work to discover a cure,” said Lynn O’Connor Vos, president and CEO of MDA.

The funds raised support the MDA, a world leader in ALS research, treatments and care. Dutch Bros began supporting the organization after co-founder Dane Boersma was diagnosed with Amyotrophic Lateral Sclerosis (ALS), a fatal disease that affects the parts of the nervous system that are responsible for muscle movement. There is currently no cure for the disease.

The MDA provides and distributes resources and provides support for patients and their families through a nationwide network of 150 MDA Care Centers. The MDA has partnered with Dutch Bros since the very first Drink One for Dane fundraiser in 2007.